Virtual Supermarket in South Korea by Tesco!
Yesterday I was at a Seminar from the Rabobank in the Netherlands. During this seminar the need for change in the retail regarding E-commerce was discussed. The showed a great YouTube movie about the retailer Tesco who brought the Supermarket to the South Korean Subway.
General idea is that passengers can order at the Tesco store when they are waiting for the next train they need to catch. Tesco has created a virtual Supermarket with QR-codes within the station. The passengers just scan the product they want to buy and after placing the order by your Smartphone the order will be delivered to the passengers house!
Just check out the following movie to see how it works: