Blog

CONTENT DILUTION (AND HOW TO AVOID IT)

15/03/2012 09:30
source : Andrew Hanelly   A small diner in the northeast had a popular dish and an owner who could have easily been elected mayor if he wasn’t obsessed with making people smile with their mouths full. Over the years, he’d perfected his clam chowder recipe – focusing on finding the best...

Infographic: Google+ for Business

14/03/2012 08:45
What can Google+ do to take your business to the next level ?

Stuck In A Marketing Rut? 4 Signs That It’s Time To Add Engagement To Your Online Marketing Strategy

14/03/2012 08:39
source : Ashley Zeckman  When you ask an online marketer what frustrates them the most about reaching customers and prospects online you’re likely to hear the following: Finding a way to connect with their audience Moving prospects through the buying cycle Growing their...

7 Challenges Affiliate Managers Face Today

13/03/2012 08:27
  1. Last click vs multi-click attribution → Should we stick with the current “last click wins” model, or look beyond it, exploring attribution models that seek to measure the present day’s multi-touchpoint ecommerce? If we go the latter route, what solutions are available...

Affiliate Marketing ! 7 Key things to know !

13/03/2012 07:47
Being an affiliate marketing beginner is very cool. This online business is full of amazing opportunities however it does take some work (sorry for that!).. When some people say that virtually anyone can be successful, it is not true. If you are an affiliate marketing beginner, and I guess you...

Social Media and SEO: 5 Essential Steps to Success

10/03/2012 20:13
  Now more than ever, company marketers are charged with improving performance with fewer resources and shifting marketing budgets from traditional to digital tactics like SEO and social media. There are significant benefits from combining search engine optimization and...

Why Social Media Marketing is SO hard !

09/03/2012 16:23
  Brands are spending a great deal of time and energy investing in platforms to get likes or pluses, and not really being social at all. It's been well over 15 years since the social era started. So many brilliant people have been writing, speaking, and sharing case studies over that...

It’s Not SEO Anymore, It’s Marketing. Deal With It.

09/03/2012 11:26
source :  Lee Odden When people learn I’ve recently written a book called Optimize they usually ask what it’s about. I say it’s about optimizing customer discovery and engagement with content. The response I usually get is something like, “Oh, cool. I thought it was about...

3 Steps to an Effective Social Media Strategy

08/03/2012 13:43
source : Amy Porterfield Do you have a social media strategy for your business yet? If you don’t, you could be missing out on game-changing results. According to the 2011 Social Media Marketing Industry Report, 78% of marketers saw increased traffic with just six hours a week...

Why use Google+ as an online marketing tool !?

07/03/2012 20:37
  The modern way we do business has made it impossible for business owners to ignore the Internet, as its role in marketing and promotion of any business is very important. Providing that you do not live in a country where Internet access in not widely available, you will easily be able to...
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